Hermès style guide

DESIGN SYSTEM / UX/UI DESIGN / BRANDING

I was hired by AKQA Amsterdam to create the style guide of new Hermès site, the current one at hermes.com. It took six months to design this style guide. It included exploration and UX/UI design work with one of the coolest agencies I've ever been part of.

Agency

AKQA

CLIENT

Hermès

SERVICES

Design System - UX/UI Design - Branding

YEAR

2018

a six month project

To create the style guide for a corporate site for a brand such as Hermès means a lot of time invested in the discovery phase and a lot of calls with the client to understand the key points to explore.

I worked in several style guides before this one but this project meant a no-returning point for me. The complexity of the web, the standards and relevancy of the brand and the way AKQA works teaches me a different way of working.

I worked in several style guides before this one but this project meant a no-returning point for me. The complexity of the web, the standards and relevancy of the brand and the way AKQA works teaches me a different way of working.

©2024 Chus Margallo

©2024 Chus Margallo

©2024 Chus Margallo